Have you always wanted to write a book but thought it would take years to write one that was high quality? Do you think you have to leave home and go to a desert island with no distractions in order to write it? Have you heard that getting a printed paperback book is too expensive for the average person?
I’m here to tell you that it doesn’t have to be that way. I know, because I’ve done it and I want to show you how! Being recognized as a thought leader is important for any executive or business owner. That’s why you see so many CEO’s of Fortune 500 companies authoring books.
Look at Sheryl Sandberg, COO of Facebook. She was well known in the Tech Industry but her authority and prominence sky rocketed after writing the book Lean In. An authority based book isn’t just a regular book. It becomes the basis for making more money, getting more clients, getting larger clients, building a speaking career, and many other activities. It establishes the author as a credible authority on a particular subject matter.
No matter where you are in your book writing journey, Expert Author 411 has a coaching program for you. Click on each tab below to see the program details.
Self-Publish your book Coaching Program – $2700
This coaching program is designed for people who don’t need help picking a topic or writing the first draft of their manuscript. I will de-mystify the self-publishing process so that your finished book looks as professional as one published by one of the big New York publishing houses. You will avoid the traps of having your book look amateur-ish.You’ll learn:
- How to reach out to book bloggers to get reviews
- How to get your print book published so that you retain total control of your intellectual property.
- All about ISBN’s – determine if you need one and how to get one if you do.
- Where to go to find high quality book cover designers, book editors, book proofreaders, and on-demand book printers.
It Includes:
- Book Development Assessment.
- Applicant must complete a Book Development Document which includes the working title, mind map/outline, target audience, problem they will solve, type of book, and goals for the book. The ‘magic day’ publishing date.
- A written assessment of the book’s marketability, brand / authority position, and match to the goals will be provided after the assessment. A recommendation will be made to either move forward or to sign up for the Book Development and Writing Coaching Program or Manuscript 911 Program
- Project plan with key dates to accomplish the target launch date
- Amazon competitive research for similar books
- Book publishing plan
- Book launch strategy and action plan
- Book pricing strategy
- Tips for self-editing the first draft and second draft
- Assessment of manuscript 1st draft for consistency with the author’s goals for the book, match to the audience, assures the problem is solved. check sequencing
- Countdown calendar to your magic day and accountability
- Book final draft quality assurance assessment
- Back Cover copywriting
- Author bio updated to support the book
- Step by step guidance to self-publish through Amazon and/or with a Print on Demand vendor
- Book Launch Marketing Plan
- Live or virtual launch
- Building buzz prior to the launch. Email and Social Media sample posts
- Recommendation of advance sale/pre-launch packages
- Press Release announcing the book
- Six one-on-one coaching sessions at strategic points in the process.
- Checklists and templates
- Beta reader feedback questionnaire
- Dedication request form
- Book reviewer request form
- Book Launch Announcement
- A private Facebook group for attendees and graduates to get questions answered, get feedback, and encouragement
Book Development and Writing Coaching Program – $1050.
This coaching program is designed for people just starting their book project and who would like guidance and accountability through the book development and writing process. You’ll learn:
- How to plan your book, hone in on a specific topic, do market research, find other books focused on the same topic, and how to position your book to be successful
- How to complete the writing process. Create an outline that practically writes the book for you. Build a schedule to actually get the writing done.
- How to write the book so that it’s formatted properly for the publishing process with chapters, sections, fonts, and pages. Whether to use pictures or not and the impact of pictures on the cost of publishing.
- How to start your book marketing efforts while you’re still writing so that you have a list of buyers waiting for your book to be published
It includes:
- Book development Coaching
- Discuss and clarify goals for the book including ‘your why’
- How to determine the book topic
- Identify the target audience
- Document the problem the book will solve
- Determine the type of book best suited for your subject (ex. Tip Book, Memoir, How to, etc.)
- Guidance and review of the book Mind map/outline
- Guidance on Chapter structure
- Amazon Market research on competitive titles
- 90 or 180 Day Writing program
- Step by step guidance on how to write the book
- Create a logical structure
- Writing tools and daily writing goals that will set you up for success
- Create the table of contents
- Develop the internal structure of each chapter
- Identify devices that would help clarify the information—headings, subheadings, transitional paragraphs, case studies, quotations, anecdotes
- Identify where technical information could be made easier to understand by organizing it into tables, charts, or graphics rather than describing them with text
- Self-editing techniques
- Guidance on hiring an editor, book designer, proof reader, and printer
- Step by step guidance on how to write the book
- Guidance on creating a compelling title
- How to set daily word count goals based on the target launch date
- How to acquire an ISBN (if needed)
- Writing Success strategies – how to avoid writer’s block
- Productivity aids – how to write smarter and faster
- Recommendation on Typefaces
- Checklists and templates
- Writing session tracker
- Writing time calculator
- Beta reader feedback questionnaire
- A private Facebook group for attendees and graduates to get questions answered, get feedback, and encouragement
Expert Author Manuscript 911 Coaching Program – starting at $799.
This program is designed to bring order to a book manuscript that lacks focus or structure. A Non-refundable Deposit of $200 is required and will include an evaluation of the manuscript and project pricing. If the author decides to proceed, the deposit will be credited towards the final fee. The applicant may choose to apply the deposit to the Development and Writing Coaching program.
Includes:
- Book Development Assessment.
- Applicant must complete a Book Development Document which includes the working title, mind map/outline, target audience, problem they will solve, type of book, and goals for the book. The ‘magic day’ publishing date.
- Applicant must provide a Word document containing the complete manuscript
- A written assessment of the problem areas and amount of structural re-work required.
- Is the overall structure logical?
- Does the table of contents make sense?
- Are any chapters repetitious, out of place, or unnecessary?
- What is the internal structure of each chapter? Is it consistent for each chapter?
- Are there devices that would help clarify the information—headings, subheadings, transitional paragraphs, case studies, quotations, anecdotes?
- Would the more technical information be made easier to understand by organizing it into tables, charts, or graphics rather than describing them within the text?
Author/Book Website – $1500
- A professionally designed website built on industry standard WordPress technology. It will include five pages: Home, About the author, FAQs, Press/Media, Testimonials/Reviews. The site will also have ‘buy’ buttons as appropriate linking to your shopping cart or online sites where your book is available for purchase. The author is responsible for purchasing a domain name and web hosting.
How do I sign up?
My book coaching programs aren’t cookie cutter, one size fits all but have personalized attention built into them. Because of that, I only accept five concurrent clients at any given time. If you’d like to explore which program is the best fit for you, simply email Linda here:Linda Griffin (Linda(at)expertauthor411.com) or call at 703-957-9862.